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The Veterinarian-Client Relationship

A Guide To Veterinary Services

The goal of the Veterinarian-Client Relationship is to enhance the level of animal care in the province of Alberta. This benefits the animals, their owners and, in the case of food producing animals, the public consumer.

 

What is a Veterinarian-Client Relationship?

A Veterinarian-Client Relationship is defined as a necessary working relationship between a veterinarian and you, the animal owner, concerning the health of your animals. For your benefit, a valid relationship requires that your veterinarian has information that is sufficiently "current, complete and relevant" about your animal(s) before making medical judgments; judgments such as making a diagnosis, suggesting a treatment recommendation, writing a prescription, etc.

A functioning Veterinarian-Client Relationship has a positive impact on animal owners and the way veterinarians practice their profession. To clarify the concept, we have addressed a series of the most frequently asked questions about the V-C R.

 

What are the benefits?

The goal of the Veterinarian-Client Relationship is to enhance the level of animal care in the province of Alberta. This benefits the animals, their owners and, in the case of food producing animals, the pubic consumer. Benefits achievable by a solid relationship with your veterinarian include:

  • Diagnostic & Treatment Accuracy - Identifying and treating medical conditions must be based on sound medical principals to reduce the cost of losses and/or expense of medication.

  • Food Safety/Quality Assurance - Consumers expect residue-free products from modern agriculture. Veterinarians have the most comprehensive training in animal pharmaceuticals to assist livestock producers with drug treatment protocols.

  • Sustaining Export Markets - Agriculture in Canada cannot be maintained without exports. Preventing and controlling disease outbreaks is essential to maintain the integrity of Canada’s exports. Product quality is also critical to sustain foreign trade.

  • Environmental Responsibility - Domestic animals impact the environment. Veterinarians can assist animal owners to identify any negative environmental impacts of their management decisions.

 

How does the Veterinarian-Client Relationship affect me?

A common example of how an animal owner may become aware of the Veterinarian-Client Relationship is when attempting to buy a particular drug or medication at a veterinary clinic. If the veterinarian does not feel he or she has enough "current, complete and relevant information" about the owner’s animal(s) to dispense the medication requested, the veterinarian will seek to meet the need by animal examination or some other means of gathering the required information. The intent of this safeguard is to ensure that veterinarians have enough information to make a sound medical judgment. Without the supporting information, there is no Veterinarian-Client Relationship or the V-C R is no longer valid for that particular situation.

"For the majority of animal owners, the stakes are too high for veterinarians to be taking wild guesses when it comes to making medical decisions about their animals."

 

Why are the rules for buying drugs from a veterinary clinic different than buying from other sources?

Because the service you get at a veterinary clinic IS different from other sources that sell animal health products. Given the fast pace of changes in animal therapeutics, veterinarians have the most comprehensive training to respond to your animal health concerns. Your veterinarian also has access to an extensive information network and is able to supply you with leading edge animal health and production advice. As is the case with other professions, clients can and should expect a high standard of care and accountability from veterinarians across the province.

It is important to note that the purchase of drugs from outlets other than veterinary clinics is NOT affected by the Veterinarian-Client Relationship.

 

Can I afford a Veterinarian-Client Relationship?

This is the most common concern of animal owners, particularly those whose livelihood depends on livestock production. Consider, however, that the benefits of veterinary consultations and/or examinations lead to reduced costs and increased productivity by:

$ avoiding inappropriate drug purchases and their use

$ more immediate response to treatment

$ reduced incidence of costly disease

$ knowing when to avoid or discontinue treatment

$ having more product to market

 

Is the Veterinarian-Client Relationship concerned with more than drug sales?

Yes! In an effort to focus on quality animal health care, the Veterinarian-Client Relationship is primarily concerned with making medical judgments, their validity and the basis for the judgments made. The choice of medication (if any) is entirely secondary to developing an informed decision.

 

Why the sudden emphasis on the Veterinarian-Client Relationship?

It is understood that ultimately, the extent of care given to any animal is determined by its owner. This information is simply to clarify the position veterinarians are in and what we need to be doing to best serve you.

Is this something new?

No, it is not at all new. For years, veterinarians intent on providing the best service they could to their clients have practiced according to unwritten rules that embodied the very same concepts stipulated by the Alberta Provincial Regulations. What is new is that, since 1990, these concepts have been formally incorporated into the Veterinary Profession Act of Alberta.

Are there other groups who endorse this concept?

Yes, the concept has been endorsed by a number of Alberta producer groups and several pharmaceutical companies have also identified the concept as being important to the proper use of their products.